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lionbelt60

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It is ultimately all the interactions made on a content, whether it is a photo or a video. The engagement rate is the ultimate quality indicator; it allows you to judge the relevance of the content shared with your community. In instagram engagement , Later analyzed over 44M Instagram feed posts (excluding Reels) and found the average engagement rate (by follower count) is 2.88%. Instagram recently introduced a feature enabling users to create Collab posts with other users. A Collab post shows up in the Feeds of both of your followers, meaning a chance to garner higher engagement. So make the most of this feature to collaborate with influencers, industry leaders and brand partners. Quotes, graphics, and repurposed Tweets are everywhere on Instagram — and they're perfect for driving engagement. Instagram Stories stickers can be the first step in building a loyal community that feels connected to your brand. Luckily with Later Analytics, you can see how you stack up against industry peers with similar followings thanks to the Show Industry Comparison feature. The question sticker is perfect for hosting an AMA (Ask Me Anything) session. You’ll then be able to share a series of Stories answering those questions. When someone stops scrolling to interact with your Instagram post, it means they got valuable information. With the feature, you can find hashtags based on the content of your post and similar hashtags in your industry. Posting when your audience is most engaged is a great tactic for boosting engagement. From summer highlights to creators encouraging users to share embarrassing childhood pictures, the Add Yours sticker could be your ticket to engagement success. Recently, we received a DM from someone with almost five million followers. Read about how other business, agencies and entrepreneurs were able to level up their social media game with the help of powerful analytics and expert strategies. This sticker sparks engagement, provides you insight into the common questions your ideal customers have, and allows your followers to get to know you better. Many Instagram users prefer to passively swipe and scroll through their feeds, occasionally pausing to double tap an image or take a few seconds to watch a video. Divide the total number of engagements with a post by your follower count (or post impressions, or reach) and then multiply by 100. You can calculate your Instagram engagement rate based on impressions, reach, or followers. Every brand on Instagram needs to understand how to create authentic, organic Instagram engagement. Posting content is great, but if no one likes, comments, or shares it, your account will flounder. You need engagement to tie your Instagram efforts to real business goals. Simply put, your Instagram engagement rate is the sum of the likes and comments that you receive per post, divided by the number of followers that you have.

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